Choosing a domain name for your Internet marketing business is one of the most important decisions you'll make. Whether you're creating a flagship blog for your business or registering a domain for your niche site, you need to take some time to find the right domain. Look at these following guidelines to help you find an ideal domain name for your site.

1. Know your main reason

First you'll need to figure out the purpose of your website. Is it to establish yourself in a niche? If so, you'll need to do some keyword research to figure out which phrases would naturally attract traffic. Are you buying a domain to sell a product? If so, your product name or a variation of the product name should be your domain name. Ideally, your website's domain should either describe what the website is about (Membernaire.com is about building membership sites) or it should include keywords related to your domain (FatLossHelp.com is about losing weight, and it includes a popular keyword phrase). Determining the purpose of you website will help you decide what phrases to use.

2. You must have a Presence

For some website owners, having an exact phrase in their domain is very important. There are some who use another keyword phrase which is similar to their product name. You can also try to add hyphens, prefixes, of suffixes to your domain name if the exact phrase you want is already taken. In that manner, you can still use the phrase. As a rule, you shouldn't use three or more hyphens in a domain name.

3. Identify your Potential

How big is your website going to grow in the coming months and years? Are you buying a domain name to build a niche mini-site that acts as a feeder site to your sales page? Are you looking to build an authority site in your niche? Your domain name choice should be determined by how much growth you are expecting for your website. A niche mini-site domain name can be a lot more specific and long tail than an authority site. For example, beginnersheirloomtomatotips.com is a very niche specific domain whereas heirloomgrowing.com has enough leeway for you to build an authority site.

4. Price

There are lots of good domain names on the web, you can get any domain name you want but you need to pay for it. Others do register an unused domain name. It can cost anywhere from $7 to $12 depending on the company you want to register. Though if you have an exact business name and want to stay in a domain name that has been registered but not active, contact the domain name ownerhttp://www.blogger.com/img/blank.gif. Look for their contact information in Who ls directory and try to purchase it from them.

The above mentioned are factors that you'll nehttp://www.blogger.com/img/blank.gifed to consider in choosing the right domain name for your website. Keep in mind that you need to carefully determine how your domain name will be used before you purchase one.

By: Steve Shaw

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